About

Eighteen years in aviation software taught me what not to build.

I spent nearly two decades building operational software for regional airlines and aviation operators — and watched the limits of that era's technology up close.

The lesson was structural. Monolithic systems on aging foundations can be re-skinned but not reinvented. They can't scale on demand, absorb modern distribution, or host the automated, agent-driven workflows travel is moving toward. In a distributed, AI-shaped world that architecture is a dead end no amount of new paint fixes.

Neil Middleton, founder of UnityTrip

Neil Middleton — Founder, UnityTrip

So I built UnityTrip from a clean sheet, deliberately the opposite:

01

Event-sourced and distributed

Where the old world was a single contended database.

02

Multi-tenant from day one

Where the old world treated every customer as a fresh migration.

03

Integration-first

Orchestrating what a client already runs rather than locking them in.

04

Built to scale on demand

Where the old world scaled by buying a bigger box and hoping.

The Market

A narrow world. An enormous, fragmented opportunity.

Aviation operations is a narrow world. Corporate travel is enormous — and chronically fragmented. Large organisations run separate systems for commercial booking, leased and chartered transport, expense, and approvals, with no single source of truth and budget leaking through the gaps.

The companies that own and operate transport assets are exactly the ones tourist-grade travel software was never built to serve. That's the gap I built UnityTrip to fill.

UnityTrip runs in production today, managing 30,000+ passenger movements and 4,000+ approved expense claims a month for a multinational LNG producer. I'm now taking that capability to the broader market.

Connect with me on LinkedIn →